419 products were found matching your search for Management Marketing in 1 shops:

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives.  Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media, customer empowerment and engagement, co-creation, social / responsible marketing and wine consumption. Each section includes an introductory chapter written by the editors discussing the aims and the chapters of the section. Section chapters provide theoretical and research based insights with practical implications, while every section is also complemented with case studies that further enrich the practice and industry implications of theory. Researchers will find in this book a holistic analysis of research and cases relating to the management and marketing of wine tourism businesses and visitors. 

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives.  Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media, customer empowerment and engagement, co-creation, social / responsible marketing and wine consumption. Each section includes an introductory chapter written by the editors discussing the aims and the chapters of the section. Section chapters provide theoretical and research based insights with practical implications, while every section is also complemented with case studies that further enrich the practice and industry implications of theory. Researchers will find in this book a holistic analysis of research and cases relating to the management and marketing of wine tourism businesses and visitors. 

Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this Reader investigates the closely linked areas of management and marketing in the museum. The articles, from established and world-renowned contributors, practitioners and writers at the leading edge of their fields, deal with the museum context of management and how marketing and management practices must take account of the specifics of the museum and the not-for-profit ethos. Key writings from broader literature are included, and the collection of key writings on the investigation and study of management and marketing in the museum are of great benefit not only to those studying the subject, but also to professionals working and developing within the field.

Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported

Unread book in perfect condition.

Buy with confidence! Book is in new, never-used condition 2.14

Bramble Production provides growers with a basic understanding of how raspberry and blackberry plants grow and respond to changes in their environment. Author Perry Crandall includes management practices used by successful growers, making this book a helpful production guide that you can use for making rational decisions. This knowledge of successful production can be used to recommend or adopt management programs specially designed to produce optimum yields with maximum profits.Students and professionals will find Bramble Production to be a scientifically based, easy-to-understand, comprehensive discussion of all facets of berry production. The principle emphasis is on American production, but grower practices in other parts of the world are included, which makes this a valuable guide book for growers all around the world.To provide you with a thorough understanding of how to produce maximum yields, Crandall covers raspberries and blackberries individually. Each fruit has chapters on its:genetic derivationbotanyphysiologysite selection and preparationmost popular varietiessoil management and cultural practicesinsect and disease identification and controlnutrient deficiency symptomsirrigationharvesting, handling, and marketingworldwide distributionBramble Production is a valuable supplemental reference text for university, junior college, and high school instructors. Cooperative extension specialists, farm advisors, industry representatives, and research personnel can use it as a basis for diagnoses and recommendations, as can commercial growers, master gardeners, and more sophisticated or curious home gardeners.

Unread book in perfect condition.

As a sporting event planner, how do you keep up with the trends of the ticket buying public, sponsorship and merchandising while at the same time attending to the hundreds of management and operational details required to execute the event? A successful sports event requires a planner that can read signals from their market and plan strategically to maintain sponsors and fill an arena.

Bramble Production provides growers with a basic understanding of how raspberry and blackberry plants grow and respond to changes in their environment. Author Perry Crandall includes management practices used by successful growers, making this book a helpful production guide that you can use for making rational decisions. This knowledge of successful production can be used to recommend or adopt management programs specially designed to produce optimum yields with maximum profits.Students and professionals will find Bramble Production to be a scientifically based, easy-to-understand, comprehensive discussion of all facets of berry production. The principle emphasis is on American production, but grower practices in other parts of the world are included, which makes this a valuable guide book for growers all around the world.To provide you with a thorough understanding of how to produce maximum yields, Crandall covers raspberries and blackberries individually. Each fruit has chapters on its:genetic derivationbotanyphysiologysite selection and preparationmost popular varietiessoil management and cultural practicesinsect and disease identification and controlnutrient deficiency symptomsirrigationharvesting, handling, and marketingworldwide distributionBramble Production is a valuable supplemental reference text for university, junior college, and high school instructors. Cooperative extension specialists, farm advisors, industry representatives, and research personnel can use it as a basis for diagnoses and recommendations, as can commercial growers, master gardeners, and more sophisticated or curious home gardeners.

The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.

The demand for residential communities for seniors rises as the U.S. population continues to age. This growth means that new administrators and staff members often are learning by trial and error the complicated task of delivering high-quality and consistent services to elderly persons. While many new facilities have been successful, others have been plagued by a variety of administrative and financial difficulties. Senior Living Communities remains the definitive guide to managing these facilities.In this thoroughly updated and revised edition, Benjamin W. Pearce offers a wealth of sound advice and practical solutions. He discusses resident relations, operating methods, staffing ratios, department management, cost containment, sales and marketing strategies, techniques of financial analysis, budgeting, and human resources. New chapters address issues particular to dementia care and architecture, and the appendix contains a department-by-department audit of senior living operations.From the front lines to the boardroom, this book should be a part of every decision-making process for improving and maintaining assisted living, congregate, and continuing care retirement communities.

The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.

The third edition of General Aviation Marketing and Management, although true to its original purpose, has been updated and expanded to include more guidance on the subject of FBO Management. Specifically, the line service functions of an FBO are thoroughly explored, allowing the student to understand the FBO from the ground up, and thus become a more effective FBO manager. The text also retains a marketing focus to enable the student desiring to learn about aviation marketing, the corporate pilot responsible for aircraft evaluation, and the FBO Manager seeking to enhance revenues, the opportunity to learn more about marketing in the GA industry and be more effective in this area.

The demand for residential communities for seniors rises as the U.S. population continues to age. This growth means that new administrators and staff members often are learning by trial and error the complicated task of delivering high-quality and consistent services to elderly persons. While many new facilities have been successful, others have been plagued by a variety of administrative and financial difficulties. Senior Living Communities remains the definitive guide to managing these facilities.In this thoroughly updated and revised edition, Benjamin W. Pearce offers a wealth of sound advice and practical solutions. He discusses resident relations, operating methods, staffing ratios, department management, cost containment, sales and marketing strategies, techniques of financial analysis, budgeting, and human resources. New chapters address issues particular to dementia care and architecture, and the appendix contains a department-by-department audit of senior living operations.From the front lines to the boardroom, this book should be a part of every decision-making process for improving and maintaining assisted living, congregate, and continuing care retirement communities.

001: Marketing Management: Principles, Analysis and Applications (Irwin Series in Marketing)

The third edition of General Aviation Marketing and Management, although true to its original purpose, has been updated and expanded to include more guidance on the subject of FBO Management. Specifically, the line service functions of an FBO are thoroughly explored, allowing the student to understand the FBO from the ground up, and thus become a more effective FBO manager. The text also retains a marketing focus to enable the student desiring to learn about aviation marketing, the corporate pilot responsible for aircraft evaluation, and the FBO Manager seeking to enhance revenues, the opportunity to learn more about marketing in the GA industry and be more effective in this area.

The key to motivating employees and reaching your goalsThis book is a practical and accessible guide to understanding and implementing Management by Objectives, providing you with the essential information and saving time.In 50 minutes you will be able to: * Work with employees to set clear objectives * Motivate your employees to reach their objectives * Boost performance and employee satisfaction in your companyAbout 50Minutes.Com Management & Marketing50Minutes.Com provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide both elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

Acceptable/Fair condition. Book is worn, but the pages are complete, and the text is legible. Has wear to binding and pages, may be ex-library. 1

Unread book in perfect condition.